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Victoria’s Secret & Co. has named a new head of the Adore Me business and its founder has left the company. The brand will be ...

Waiche, the founder of Adore Me, has exited the company, with a new executive said to have been appointed by the lingerie ...

Now leading the brand is Christine Vellani, who has worked in merchandising and new business at the lingerie giant for nearly six years.

Victoria’s Secret & Co. (VSCO) on Monday reportedly announced a leadership change at its Adore Me brand, bringing in Christine Vellani to lead the company. According to a Bloomberg report citing a ...

Adore Me's Elite subscription box has become one of the fastest-growing ways to make women's shopping easier. Consumers shifted their shopping habits considerably over the last 12 to 15 months.

Adore Me and Gelmart launched a new line, called Adored by Adore Me, exclusively with Walmart in the fall of 2022. The companies dropped a second collection for the line a few weeks ago.

“Adore Me has regularly seen the removal of our content on TikTok that features plus-size, Black, and/or differently-abled models and women of color,” company officials wrote definitively.

Adore Me was able to market both the online game and its integrated awareness campaigns through multiple channels to spread the word to consumers. “We have four million women in our network and almost ...