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Cracker Barrel Outrage Reveals Psychology Of Brand Betrayal

When Cracker Barrel erased its folksy figure, it triggered more than aesthetic complaints. Experts explain the psychological ...

Cracker Barrel joins Bud Light, Target in branding backfires

Cracker Barrel joins Target, Bud Light and other companies facing public outcry over corporate decisions as its new logo ...

'Make Cracker Barrel Great Again': Byron Donalds calls Cracker Barrel rebrand 'woke'

Florida Congressman Byron Donalds criticized Cracker Barrel's rebranding as "woke" on social media. While some customers ...

Cracker Barrel co-founder fears new logo, interior changes could hurt company

Cracker Barrel’s decision to update its menu, redesign its restaurant interior and change its logo has caused outrage across ...

Cracker Barrel exec went on to sit on HRC Business Advisory Council

Former Cracker Barrel employee Steve Smotherman led an LGBT resource group and worked with the Human Rights Campaign to ...
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"It's giving auto parts store": Netizens react as Cracker Barrel remodel picture tweet goes mass viral online

According to Fox Business's August 21, 2025, report, the online backlash regarding the restaurant chain's new simplistic logo ...

Cracker Barrel crackup: How the culture wars are upending corporate branding

For America's big brands, there is little profit in the culture wars: It is simply too easy to lose customers by taking sides ...

Cracker Barrel backlash: Americans 'sick of having our culture and heritage stripped from us,’ Starbuck says

Conservative activist Robby Starbuck criticized Cracker Barrel's rebranding efforts and corporate policies, claiming the ...