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Taco Bell Adds 1st New Baja Blast Flavor in 20 Years

Taco Bell Adds First New Baja Blast Flavor in 20 Years: The Purple ‘Mountain Dew Baja Midnight’

Taco Bell is finally adding a second, permanent version of Baja Blast to its menus, with the passion fruit-flavored Mountain Dew Baja Midnight.

mlive · 1d

Taco Bell dropped its first new Baja Blast flavor in 20 years and it’s gloriously purple

The passion fruit-infused Mountain Dew Baja Midnight arrives August 14, with a special free drink offer for rewards members the following day.

Kotaku · 27m

Taco Bell’s First New Baja Blast Flavor In 21 Years Is A Subtle Symphony Of Artificial Flavoring

While that press release quote is filled with buzzwords and exaggerations, it is indeed true that the blue tropical spin on Mountain Dew known as Baja Blast has been a part of Taco Bell’s menu for 20 years and is a certified fan favorite that keeps people coming back to the Tex-Mex fast food chain.

The Takeout on MSN19h

Review: Mountain Dew Baja Midnight

Fans of Mountain Dew Baja Blast will likely race to Taco Bell to try the new entry: Baja Midnight. But before you get excited ...

Food Business News2m

Slideshow: New menu items from Taco Bell, Chick-fil-A and Culver’s

“Baja Blast has consistently sparked creativity, defied expectations, and continues to be a cornerstone of the Taco Bell experience,” said Taylor Montgomery, chief marketing officer at Taco Bell.

Taco Bell Finally Confirms Arrival of Highly Anticipated New Mountain Dew

Taco Bell Finally Confirms Arrival of Highly Anticipated New Mountain Dew first appeared on Parade on Aug 12, 2025 This story ...

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