The three-year deal keeps Athletic as the Official Non-Alcoholic Beer Partner of the Ironman and Ironman 70.3 Global Series.

Over a decade ago, Connecticut native Bill Shufelt was at a beer garden with a group of colleagues when he wanted a nonalcoholic drink — but wasn’t able to find one. Everywhere he looked, whether it ...

This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Athletic Brewing Company, a brewer of nonalcoholic ...

America's most awarded non-alcoholic brewer invites football fans to go "All In. All Game." with flavors that never get benched. To help fans make every down delicious this season, Chang has ...

MILFORD, Conn. and SAN DIEGO, May 1, 2025 /PRNewswire/ -- Athletic Brewing Company, America's largest dedicated non-alcoholic brewer, has joined forces with five celebrated culinary artists to launch ...

Athletic Brewing Co., a non-alcoholic beer company based in Milford, has signed a new multiyear partnership with English Premier League club Arsenal. The deal follows a successful first year as the ...

CT Mirror State Policy Editor Erica E. Phillips sat down with Bill Shufelt and John Walker of Milford’s Athletic Brewing Company (athleticbrewing.com) on March 19, 2025 at Stamford’s Ferguson Library.

The Bronco-branded beer, which gets its name from WMU being founded in 1903, is set to be available for purchase at the ...

Lately, though, a new player has begun filling vacant San Diego brewery spaces with a beer style made for the moment. There’s just one quixotic catch: In 2025, being the biggest label in town means ...

The sports bar officially expanded into New Haven County this week with the opening of its third location. Ofgang: Dippin' Chicken is an elite Korean fried chicken spot Dippin’ Chicken stands out both ...

University of Kansas Athletics and Mizzou Athletics have partnered with Boulevard Brewing Co. to unveil one new beer and two ...

Collaboration brew with culinary icons will benefit the Southern Smoke Foundation MILFORD, CT and SAN DIEGO, May 1, 2025 Athletic Brewing Company, America's largest dedicated non-alcoholic brewer, has ...