Last November, e-commerce giant Amazon launched its Virtual Holiday Shop - a VR-augmented online shop using immersive 3D technology to offer an enhanced shopping experience. Customers could navigate ...

Why Qualcomm, Sandbox VR, Bilt, and Journee are among Fast Company’s Most Innovative Companies in augmented and virtual reality for 2024. Augmented reality and virtual reality are about a lot more ...

Augmented Reality (AR), unlike virtual reality (VR), integrates digital information within a user's environment. It provides an interactive version of the real world, offering functionality from ...

Tim Cook said augmented reality allows consumers to be more "present." — -- In an exclusive interview with ABC News, Apple CEO Tim Cook said he favors augmented reality (AR) over virtual reality ...

Please provide your email address to receive an email when new articles are posted on . Published literature has shown increased interest in computer-assisted orthopedic surgery among researchers, ...

Chelsea Hylton is a web producer for CBS Los Angeles. An Inglewood native, Hylton has her master's degree from USC. She covers local breaking news across the Southern California region. Before joining ...

Serving as a firefighter is inherently dangerous, but not all lives lost on duty, or in the hours shortly after, are unavoidable. Researchers now believe technology, particularly augmented reality (AR ...

Howard did file a patent application related to augmented and virtual reality technology in 2010. However, in 2013, this application was abandoned prior to being approved, which means Howard was ...

Innovative organizations are finding ways to make augmented and virtual reality a more efficient, and even more practical, way to interact with technologies and tools, including letting people learn ...