Besides, local sports brands have been benefiting from the renewed "patriotism" of Chinese consumers. For example, Anta has ...

As the World Cup grips North America this summer, China will again watch from the sidelines, while its fans cheer on unlikely amateur soccer stars — from delivery drivers to villagers — now playing in ...

Forbes contributors publish independent expert analyses and insights. Professor of AfroEurasian Sport, geopolitical of sport specialist. This voice experience is generated by AI. Learn more. This ...

NBA star Kyrie Irving walked out onto a basketball court in southwest China to rapturous applause, his brightly colored ...

The Chinese Football Association has banned for life 38 soccer players and five club officials after a two-year investigation into match-fixing and gambling, as part of a crackdown on corruption in ...

In April, Chinese President Xi Jinping visited a company that makes humanoid robots. There he floated an idea to fix the country's woeful men's soccer team. “Can we have robots join the team?” Xi was ...