To explore into this continuing evolution, I spoke to experts in design, branding and marketing across the creative industries. In the article that follows, I'll share 7 hot trends that are likely to ...

But what of logomania in the larger business world? Over many decades, the logo has taken on an outsize prominence as the most obvious and ubiquitous visual representation of the brand. And while ...

Yet despite their iconic status, there’s been a clear trend in recent years: automakers are revising their logos, giving them ...

Brand image starts with a strong logo. From vector to display, here are the tools to put your stamp on your symbol. By Gabriel Morgan Updated Jun 21, 2022 9:00 AM EDT We may earn revenue from the ...

Designing golf logos is part art, part science, with impacts that affect everything from a club's image to its bottom line.

There are lots of reasons that logos evolve. We take a look at Snap-on's evolving branding and how the visual changes reflect ...

The Super Bowl 59 logo is a historic and visually striking design that stands out from previous years. Unlike past Super Bowl logos that followed a standardized template with minimal local influence, ...

The oldest registered trademark in the United States dates back to 1870, when it was filed by paint manufacturer Averill. Against the backdrop of Chicago, an eagle is depicted holding a paintbrush in ...

Twitter—now called “X"—is undergoing a makeover, complete with a new logo that has drawn some criticism. Elon Musk, who bought the company for $44 billion last year, unveiled the “interim logo” on ...

Honda will be switching to the new 'H mark' logo, which was first revealed on the Honda 0 Series. It will be used on its next ...

When the designer of your logo mocks the readability of the logo which he designed, it has to just be a matter of time before the publisher performs a reverse-ferret on the decision, doesn't it? At ...