“When someone searches on Google, we run different auctions for each ad location – for example top ads are selected by a different ad auction from ads that show in other ad locations. Your ads ...

Google research shows ads of the future won’t be placed. They’ll be written live by LLMs, shaped token by token through advertiser bids.

Artificial intelligence search company Perplexity has made an unsolicited, $34.5 billion offer to purchase Google’s Chrome browser, a surprise move by a Google Search challenger that’s looking to ...

Google updated its documentation on how the Google Ads auction works to say, “We run different auctions for each ad location.” Previously, that document did not say that and the PPC community ...

Forum discussion at LinkedIn. Google statement: Google's Ginny Marvin sent me the following statement: "We've run different ad auctions for different ad placements for many years.