Ever wonder why the Ikea products look so good compared with your apartment filled with Ikea furniture? A recent article in CGSociety revealed that 75 percent of Ikea’s product images are not ...

The best special effects are often the ones you never notice–which may make Ikea the most skillful special effects studio in the world. The Swedish furniture company has been aggressively ramping up ...

If you're trying to make your home look like it came right out of an Ikea catalog, there's a reason it seems impossible. It's because most of the images in the catalog are computer-manipulated.In an ...

The rooms in Ikea’s catalogs may look like wonderlands of inexpensive furniture, but they’re mostly computer generated. Like, 75 percent computer generated. The Swedish juggernaut has experimented ...

There are two kinds of PC gamers. There are the classics, who avoid all kinds of little lights and other peripherals with a futuristic gamer design. They like things sober and elegant; they came to ...

Have you recently taken a trip to Swedish retail giant IKEA in the hunt for furniture bliss? Well, thanks to a computer glitch, it turns out your trip may have cost you more than you bargained for.

is The Verge’s executive editor. He has covered tech, policy, and online creators for over a decade. Browsing through an Ikea catalog is basically a modern adult's version of playing make-believe, ...