Take a trip to Rome, Madrid, London.. Any major capital in Europe at least, and you'll see the knockoffs. Products of dubious origin, (usually Chinese) with names like Adadis, Ray-Ben, Louis Button ...

We have inspirational moments daily. These moments often turn into experiences and interactions we have with brands. Take a moment to answer this question: “What truly inspires me?” Got something?

Livestreaming. Social commerce. Augmented reality. Those are just some of the emerging technologies that use inspiration and interactivity to capture the customer’s attention and drive conversion to ...