When it comes to treatments, whether it's Botox or a chemical peel, it's common practice to choose a provider close to home. But in the world of beauty tourism, things work a bit differently. Instead ...

Salmon sperm as skincare has gone viral in the U.S. this past year, largely thanks to celeb endorsements from the likes of ...

B ecause Seoul is the beauty mecca of the world, I've happily flown thousands of miles across the world to test the newest ...

This article follows the Direct Message methodology, designed to cut through the noise and reveal the deeper truths behind the stories we live. I’ve always been fascinated by the innovation and ...

Whether it’s slugging, snail mucin or the elusive ‘glass skin’, South Korea is the origin point of countless beauty trends that come to dominate TikTok feeds and beauty cabinets worldwide. Seoul, ...

Bustle's deputy beauty editor tries the salmon-sperm facial every celeb has been talking about. Here's what to know about the ...

The Laneige Glaze Craze Tinted Lip Serum boasts an ultra-hydrating formula powered by 95 percent skin care ingredients. The ...

Picture a stereotypical "girls' trip", and you might conjure up images of bottomless brunches, spa weekends, and perhaps a ...

Dr. Hong Med Spa is bringing Korean beauty to the greater Boston area. Korean technology, products and techniques are all part of the multi-step k-beauty routine. Glowshroom Apothecary is a natural ...

Kim Kardashian is making perfect use of her time in Korea. The reality TV star recently shared an Instagram update from her trip to the country with friends. Her photo carousel featured the ...