Lego Pokémon sets debut
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An interview with Tom Donaldson, LEGO Group's SVP of Creative Play Lab, on how the company came up with its new SMART Brick.
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LEGO Group announces first-ever LEGO Pokemon sets
Gotta build ’em all! On Monday, The LEGO Group and The Pokémon Company revealed they’ve joined forces to create the […] This post, "LEGO Group announces first-ever LEGO Pokemon sets," first appeared on Outrun Gaming on January 12,
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Building the dream: Bugatti and the LEGO Group launch two new creations
The creative ethos at Bugatti has always been about pushing boundaries. From the pioneering performance of the Veyron to the extraordinary speed of the Chiron Super Sport and the uncompromising character of the Bolide,
LEGO and The Pokémon Company International have unveiled the first official LEGO Pokémon sets, launching Feb. 27.
The LEGO Group has officially unveiled the first sets in its new SMART Play line, introducing a new system that adds an extra dimension to building and play with bricks, tags, and minifigures that
The LEGO Group says it will introduce a new “SMART Play" system in 2026 designed to make brick-built creations respond to how children move, hold and imagine with their toys.
The new Smart Play system centers around a new Lego Smart Brick that can play sounds, light up, and interact with other bricks.
The LEGO Group and The Pokemon Company are joining forces for a new LEGO Pokemon theme, which will launch next month with a first wave of sets including Pikachu and Poke Ball (72152), Eevee (72151),
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