Bach Buquen, an influencer with over 6 million followers, creates viral videos that are meant to normalize men wearing makeup. Case in point: A TikTok showing Buquen applying foundation and blush on a ...

In his wide-leg gray pants, black cashmere top and leather jacket, French TikTok star Bách Buquen looks very much like someone who’s just spent three weeks jet-setting from one fashion week event to ...

What’s the difference between the best beauty products for men and your everyday grooming gear? It may seem like a question of semantics, but I’d like to pose a meaningful distinction. If you want to ...

Discover four top setting sprays that hydrate, glow, or lock in makeup all day. These lightweight, long-lasting formulas keep ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." Experts say the best skincare products for men are the streamlined everyday products you’d likely expect: ...

Unlike most guys, my father has always been dedicated to maintaining healthy, youthful skin. Over the years, I’ve turned to him for skin care advice because of his deep passion for health and wellness ...

Grooms at the altar this wedding season will be sporting a more polished look. Men are increasingly investing in makeup, nails and skincare for their big day, according to research from Pinterest.