Measuring tape - concept illustration for body ideals. Easy to replace numbers with your own. B&W decorative design element. A few weeks ago, no one was talking about YouTube’s ad network. Some ad ...

The growth of video streaming of all types is now an impetus for Nielsen to add new measurement for YouTube and YouTube TV when it comes to the video-site advertising inventory on connected TV ...

The expansion of over-the-top (OTT) and set-top box video on demand (VOD) inventory has led to many calls from marketers to bring solid metrics to those charged with plotting a media buying and ...

The digital advertising ecosystem has reached a critical inflection point where reactive brand safety measures are no longer ...

IKEA, the popular low-cost Swedish furniture retailer, is now turning to drones to help streamline inventory management. In a blog post, the company announced that it has passed 100 autonomous drones ...

PITTSBURGH, June 9, 2025 /PRNewswire/ -- "I wanted to create an improved way to get real-time inventory measurements without the danger associated with climbing the isotainer," said an inventor, from ...

Manufacturing Execution System (MES) software can be a powerful tool for controlling all aspects of manufacturing, including inventory management. It does a phenomenal job of reaching into processes ...

This new solution enables media owners to more accurately measure audience impressions, reach and frequency for DOOH and provides advertisers with high quality impression data to better understand the ...

DoubleVerify, a leading software platform to verify media quality, optimise ad performance, and prove campaign outcomes, today announced the expansion of its integration with Microsoft Advertising to ...

The Financial Accounting Standards Board has finished its simplification of the accounting requirements around measuring inventory, although the simplification is not as broad-based as first intended.