As he enters his record-breaking 23rd NBA season, James is at it again, stroking his ego and reminding everyone of his ...

On Monday, Nike launched a new ad in celebration of LeBron James’ upcoming 23rd season in the NBA. Suffice it to say, Bill ...

LeBron James’ latest Nike commercial did what it was set out to do—get NBA fans talking. Fans of the Los Angeles Lakers ...

Nike was straightforward. It called James “The Forever King” and showed a close-up shot of LeBron’s face as he slowly looked up. Throughout the clip, a narrator delivered lines about how he had ...

Nike released an advertisement earlier today paying homage to LeBron James’ legendary career, and naturally, it ruffled some ...