Kelly Main is a Marketing Editor and Writer specializing in digital marketing, online advertising and web design and development. Before joining the team, she was a Content Producer at Fit Small ...

SEO, PPC & AIO Guides » Your Complete Guide to PPC (Pay-Per-Click) Advertising » Where PPC ads appear Chat with SearchBot Paid search ads appear on search engine results pages. Display ads appear on ...

Much of it has to do with your ad text. Writing great copy for PPC ads is trickier than it might seem at first. Platforms like Google Ads give you a limited amount of space to catch a searcher’s eye, ...

SEO, PPC & AIO Guides » Your Complete Guide to PPC (Pay-Per-Click) Advertising » How ad assets work in PPC Chat with SearchBot Ad assets (formerly called extensions) provide more information about ...

Video ads have become a game changer in pay-per-click advertising. At my agency, we've worked with clients who weren't sure about video ads, considering them expensive or complex. But the ...

Want to know how to make your PPC ads a powerful investment for your business? Here's the psychology behind writing great AdWords ad copy for more sales. Your PPC mission is to grab the attention of ...