Programmatic audio had a growth spurt in 2023, but it still comes up short compared to other digital media. That disparity is especially stark in podcasting. Programmatic comprises 11% of podcast ...

“The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written by Dave Smith, vice president of monetization and yield at Pandora. There has been a lot ...

Google’s programmatic audio ads are now available to all advertisers using its demand-side platform DoubleClick Bid Manager. The news, announced Wednesday, gives marketers global access to advertising ...

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Stingray Group earnings jumped 65.2% in Q1 fiscal 2027 as its TuneIn acquisition powered a programmatic audio-on-CTV format ...

Coupled with Tremor’s direct supply arrangements, the new solution enables brands to connect with tuned-in consumers as a complement to video and CTV campaigns NEW YORK, Sept. 21, 2021 (GLOBE NEWSWIRE ...

NEW YORK, Jan. 20, 2026 (GLOBE NEWSWIRE) -- Proximic by Comscore today released its 2026 State of Programmatic Report, based on over 200 media buyer respondents, with 58% expecting their programmatic ...

Most audio ad spots are still sold direct, but that will change in the coming year as more companies such as Basis Technologies, The Trade Desk, SoundCloud and others expand their programmatic ...

In January, the IAB Tech Lab released the OpenRTB 2.4 protocol for public comment. With the opportunity for comment now closed, and the protocol awaiting release, ExchangeWire delved into the pending ...

Programmatic video platform Tremor Video, has unveiled a new programmatic audio solution for advertisers designed to expand seamlessly their digital strategies beyond – or in concert with – video and ...