Sam McNerney, in this recent post, laments the fact that Big C creativity, or the study of eminence/genius, is given short shrift these days and much of the discourse on creativity is focused on ...

In a world overwhelmed by constant distraction, simply buying media space doesn’t ensure a brand will be noticed anymore. Advertising has become almost invisible amid the noise of our daily lives, and ...

A new theoretical analysis published in the Journal of Creative Behaviour challenges the prevailing narrative that artificial intelligence is on the verge of surpassing human artistic and intellectual ...