By Jonathan Stempel NEW YORK, March 2 (Reuters) - T-Mobile countersued Verizon Wireless, accusing its largest rival of engaging in "bait-and-switch" advertising to induce consumers to switch cellphone ...

Handing AT&T a setback in its legal battle to stop Verizon Wireless from running ads it says are misleading, a judge Wednesday denied the carrier's request to order Verizon to halt the campaign ...

Verizon Wireless has shot back in court at rival AT&T’s attempt to stop it’s ‘There’s A Map For That’ ad campaign. In court documents, Verizon lawyers wrote their company’s ads are true “and the truth ...

AT&T filed suit Tuesday against Verizon Wireless, seeking a restraining order, injunction and unspecified financial damages over a high-profile ad campaign in which Verizon uses maps to compare the 3G ...

NEW YORK — AT&T Inc. and Verizon Wireless agreed Wednesday to end lawsuits accusing each other of lying in TV ads, taking their rivalry out of the court system for now.

Verizon Wireless, among the nation's most widely advertised brands, is poised to become the advertising medium itself. Beginning early next year, Verizon Wireless will allow placement of banner ...

Brace yourself for this one. Starting next year, Verizon Wireless is gonna let banner ads invade your cell phone. The ads will appear at the top of Web pages you visit on your cell phone/smartphone.

NEW YORK, Feb 4 (Reuters) - ‌Verizon Wireless sued T-Mobile on ‌Wednesday, accusing its largest rival of false advertising and causing irreparable harm by promising consumers more than $1,000 of ...

NEW YORK, March 2 (Reuters) - ⁠T-Mobile ⁠countersued Verizon Wireless, accusing ⁠its largest rival of engaging in "bait-and-switch" advertising to induce consumers to switch cellphone carriers. The ...