Google has updated its URL structure guidelines to specify what characters Google Search supports in URLs. The introduction paragraph now leads off by saying, "Google supports URLs as defined by RFC ...

As SEO continues to shift in the AI era, fine-tuning every aspect of your site for both users and search engines is more important than ever. URLs, the digital pathways to your content, remain a ...

Google's John Mueller said that some SEOs over focus on URL structure and that if your context from your pages aren't clear, then no URL structure can fix that. John wrote on LinkedIn: Often SEOs over ...

Site structure is crucial for any enterprise SEO service to implement, but the essential optimizations go well beyond the scope of what’s seen in traditional corporate SEO. An enterprise site must ...

Google’s John Mueller revealed that more weight is given to pages in search results based on how many clicks it takes to get to them from a site’s home page versus the URL structure. This topic came ...