Happy Friday, MARKETING-INTERACTIVE readers and welcome back to Gen Z Perspectives, your go-to feature where we unpack the ...

The "second screen" just became the preferred screen. FIFA has named TikTok its first-ever Preferred Platform for the 2026 ...

Volvo Cars has introduced Volvo Centum, a bespoke typeface designed to improve readability and reduce visual distraction for ...

HomeTeamNS has appointed We. Communications to bring to life stories of Singapore’s Home Team frontline personnel through its ...

The future of AI-powered marketing measurement will reward organisations that prioritise high-quality, outcome-driven signals ...

Netflix is inviting viewers to see what 2026 has in store, and which shows might dominate their watch lists, through a ...

Marriott International has teamed up with BBH Singapore to launch a new Asia Pacific campaign positioning its Marriott Bonvoy ...

Luckin Coffee is refreshing its Singapore menu with a stronger focus on wellness, removing all Nutri-Grade D beverages from ...

Kenvue has appointed Madhav Nayak (pictured) as its vice president and chief marketing officer for Asia-Pacific, according to ...

Singapore Tourism Board (STB) has renewed its partnership with Maker Lab, appointing the inhousing agency as its outsourced ...

This Lunar New Year, 1664 is turning its creative lens to reunion and togetherness with a limited-edition 1664 x Camille ...

Karen Ngui is relinquishing her role as DBS’ head of group strategic marketing and communications. In a LinkedIn post, Ngui ...