The PepsiCo-owned root-beer brand, which sponsored the World’s Ugliest Dog Contest, is launching limited-edition cans replacing its classic Bulldog with the winning pup.

McDonald’s promoted its Lil McDonald’s Happy Meal with a pop-up event and influencers. by Eric Berger ...

Read shared his thoughts on the future of WPP on his last earnings call as chief executive. by Beau Jackson ...

The 5 NextGen inductees will be honored on October 23 alongside PRWeek’s 40 Under 40 gala celebration.

As the industry continues to evolve amid the AI revolution, this year’s honorees have PR and marketing on the right track to succeed.

Ryan will transition into the role of executive chairman once a successor is named.

Teneo has sold a minority stake in a deal that reportedly values the advisory firm at $2.3bn.

SANTA CLARA, CA: President Donald Trump demanded the immediate resignation of Intel CEO Lip-Bu Tan Thursday morning, following allegations that he has ties to China. In a Truth Social post, Trump ...

Earned to owned: How 4 brands are creating winning content with their own newsrooms Brands and their agency partners talk about on how they refocused earned media campaigns with owned media strategy.

American Eagle has reportedly removed several videos from its social media channels associated with the brand’s Sydney ...

Brands that brought Lollapalooza to life, from giant ice cream to Grim Reapers A Coca-Cola roller ring, Airbnb photography lessons — here’s how brands stole the spotlight at the four-day festival.