Avatars in video games do not merely refer to the customization of your character; they are in fact a fashion statement ...

A side-by-side comparison of a My Avastars doll, left, and an avatar from Roblox (Roblox complaint, filed August 2022) (CN) — Roblox Corp. can proceed to trial over its claims that a line of My ...

I finally got my hands on the new Roblox avatar, and there’s a lot to talk about. In this video, I go over the design changes ...

You might think that video games are above “celebrity endorsements,” but that couldn’t be further from the truth. In fact, across all three major console publishers, you’ll find numerous commercials, ...

By the time I turned 13, Roblox had changed a lot. The community had exploded in size, with millions of players logging in ...

Roblox serves as a global hub for self-expression and cultural trends, with 70% of Gen Z Roblox users wearing branded virtual apparel to preview and guide real-world purchases. SAN MATEO, ...

Roblox, with a largely Gen Z user base, aims to convince marketers of its potential beyond being a gaming platform for kids.