A month after debuting new advertising blocks, AMC Theatres plans to shorten the number of commercials ahead of movies. In July, AMC started running “platinum spot” with pre-movie commercials ...

AMC Theatres is making a major change that will allow customers more options for acquiring movie tickets. ClassPass is a subscription service that offers discounted fitness classes that can be ...

Overview Memecoins like Dogecoin and BONK are moving from internet jokes to serious corporate treasury assets.New accounting ...

AMC Theatres, facing years of stagnating attendance, took a bet in July when it added commercials to its preview roll, eager ...

After shares of the new Paramount Skydance shot up double digits, Wall Street watchers compared it to a meme stock.

Asad Ayaz will oversee Disney Entertainment marketing and TV marketing chief Shannon Ryan will add streaming to her purview ...

NICE CROWD, producers of the American Black Film Festival (ABFF), has announced the ABFF Pop-Up Tour, a new national ...

Disney Entertainment is combining film, TV and streaming marketing under Asad Ayaz. Shannon Ryan adds DTC marketing oversight ...