Created with The Martin Agency, “It Feels Good to Geico” enlists the Gecko and NFL greats A.J. Brown and Emmitt Smith across ...

Here’s what defines a Swedish massage, why it can be beneficial and how to make sure you get a safer, more rewarding experience.

MERGE has been selected by Modern Healthcare and Ad Age as winner of Agency of the Year in the 2025 Healthcare Marketing Impact Awards. The profiles of all the winners are featured in the November ...

AI and hyperlocal targeting are merging to create a new era of advertising where machine learning delivers precision at scale while local context drives genuine relevance and connection.

Envision walking down a crowded street where the billboards don't just stand there; they are alive. The surfaces smoothly ...

Meta says it's made improvements to its ad retrieval architecture, which could help businesses better reach their audiences.

Learn how to view metrics for specific creative assets in Meta and think through testing strategies including what you can ...

If the spot feels comfortingly familiar, it's because it is. "Joy Ride" debuted back in 2023 and quickly found footing as ...

We hand-picked these luxury spa retreats for their serenity, amenities and dedication to the comfort of older travelers.

Music maestro Shankar Mahadevan on Friday expressed his shock and grief over the death of advertising legend Piyush Pandey. He remembered him as a creative genius and a dear friend. In his post, ...

The death of an ad, like the end of the world, doesn’t happen with a bang but with a whimper. If you’re paying attention, you’ll notice the warning signs: click-through rate (CTR) slips, engagement ...

For Neville Shah, Chief Creative Officer of FCB Kinnect, the past year has been defined by focus rather than frenzy. In an industry often driven by volume and visibility, Shah believes the real ...