Over the past year, global mobile apps have experienced rapid growth, with short dramas and AI apps thriving. The industry has transitioned from an exploratory phase to a period of explosive expansion ...

A couple in Newport is preparing to launch a new app, they said it will help small-scale farmers like themselves by making it ...

You should view competitive analysis as a form of market research. In other words, the first time you carry out competitive analysis is when your app is still at concept stage. Maybe you're ...

As the mobile application market matures, marketers will need to hone in on a specific target audience to create and refine apps that work for that particular group of users, according to a new report ...

Then what? Well, for many buzzy apps, that moment in the sun is fleeting. According to recent data from marketing intelligence firm Sensor Tower, it is much tougher for new social-media platforms ...