News

In an interview with WWD, the CEO said he wasn’t sweating tariffs, that both the company’s debt load and Vans would turn ...
CEO Bracken Darrell credited Vans brand president Sun Choe for increasing supply and variety in the brand’s latest products.
We came across a bullish thesis on V.F. Corporation on Valueinvesting subreddit by Stevieboydaprince. In this article, we ...
The iconic footwear brand Vans, renowned for its deep ties to skateboarding culture, is undergoing a major transformation in ...
It's a skater brand at heart, and that audience has kept the sneaker company relevant, even when it has faded out as a ...
Back to Growth On the call, Darrell noted that this month marked his two-year anniversary of taking over as VF’s CEO and ...
Bracken Darrell is channeling the hard lessons he learned growing up in Owensboro, Ky., to return iconic retailer VF Corporation (VFC) to its glory days. He will need all those skills, and more ...
VF Corporation, a leading portfolio of lifestyle brands, today announced that its Board of Directors has appointed Bracken Darrell as President and CEO, effective July 17, 2023. In connection with ...
When Bracken Darrell joined Logitech in April 2012, things weren’t looking so hot for the computer peripheral manufacturer. The PC sales decline was hitting the company hard, and Logitech was ...
Bracken P. Darrell is coming over from Whirlpool (where he lead its efforts in, you guessed it, Europe, Middle East and Africa) to be its new president effective April 9th.
Bracken Darrell Okay. Yes I wouldn’t – no I don’t think the go-to-market is quite similar. I mean, I think the ASTRO had a stronger direct-selling operation we did mostly online, role online.