Reddit is also trying to capitalize on a growing trove of user posts that have become valuable training data for AI companies.
WPP now expects a steeper drop in 2025 revenue than it previously anticipated.
As the first generation to grow up using smartphones daily, Gen Z naturally consumes media more fluidly. This can mean scrolling through short-form video feeds, playing video games, following creators ...
Several speakers at ZCON, the Gen Z conference hosted by UTA's Next Gen practice, discussed how they're swapping screen time ...
CMO Alex McArthur unpacks the meal-kit brand’s refreshed creative approach, which echoes old Harmon Brothers spots.
To show up in AI answers, thought leadership must be published in trusted, high-authority outlets; self-published work won’t ...
False assumptions about media are leading brands to waste budgets, ignore strategic opportunities and overlook media’s full ...
Several speakers at ZCON, the Gen Z conference hosted by UTA's Next Gen practice, discussed how they're swapping screen time for in-person experiences.
Several speakers at ZCON, the Gen Z conference hosted by UTA's Next Gen practice, discussed how they're swapping screen time for in-person experiences.
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