Reddit is also trying to capitalize on a growing trove of user posts that have become valuable training data for AI companies.

WPP now expects a steeper drop in 2025 revenue than it previously anticipated.

As the first generation to grow up using smartphones daily, Gen Z naturally consumes media more fluidly. This can mean scrolling through short-form video feeds, playing video games, following creators ...

Several speakers at ZCON, the Gen Z conference hosted by UTA's Next Gen practice, discussed how they're swapping screen time ...

Several speakers at ZCON, the Gen Z conference hosted by UTA's Next Gen practice, discussed how they're swapping screen time ...

CMO Alex McArthur unpacks the meal-kit brand’s refreshed creative approach, which echoes old Harmon Brothers spots.

To show up in AI answers, thought leadership must be published in trusted, high-authority outlets; self-published work won’t ...

False assumptions about media are leading brands to waste budgets, ignore strategic opportunities and overlook media’s full ...

Several speakers at ZCON, the Gen Z conference hosted by UTA's Next Gen practice, discussed how they're swapping screen time for in-person experiences.

Several speakers at ZCON, the Gen Z conference hosted by UTA's Next Gen practice, discussed how they're swapping screen time for in-person experiences.

Tighter budgets don’t have to mean less productivity. The right technology can accelerate both workflow and creativity.

We now have one of the worst consumer sentiments we have seen in decades,” Kraft Heinz CEO Carlos Abrams-Rivera said Wednesday.