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I studied the subtitles of over 60,000 films and found that some genres almost always shape the tone, even in hybrids.
I analysed 32 million film ratings to see which genres attract the same fans. The result is a map of audience taste.
I looked at admissions data from over 30 countries to see who’s back at the cinema and who’s still missing. The answers say more about national culture and policy than just COVID.
As horror films multiply and diversify, the label is collapsing under the weight of what it’s being asked to describe ...
This article is part of my Filmmakers' Roadmap series, offering practical, career-focused advice for filmmakers looking to get ahead. Whether you're breaking in, levelling up, or navigating industry ...
Cannes 2025 was not a washout. The Croisette was crowded, the sun came out, and over 15,000 industry professionals turned up. But something has shifted. I believe that we will look back at 2025 as an ...
Karate Kid: Legends hits cinemas this week, reviving one of film’s most durable formulas of the underdog facing off against a seemingly unbeatable rival with everything on the line. This made me ...
In April 2020, I collaborated with Screendollars to conduct interviews with nearly 300 cinema owners and film professionals affiliated with exhibitors. It was the early days of the COVID-19 pandemic, ...
Over the past few years, more people have reached out asking some version of the same question: Are movies becoming too woke? Some want proof that diversity and progressive themes deliver stronger box ...