Earlier in the summer, AMC Theatres began running some pre-movie commercials in an attempt to add a little bit of revenue.

A month after debuting new advertising blocks, AMC Theatres plans to shorten the number of commercials ahead of movies. In July, AMC started running “platinum spot” with pre-movie commercials ...

AMC Theatres' CEO Adam Aron announced during an earnings call on Monday that the company would be cutting down on its pre-show marketing. “It’s not that there’s been a change of heart...but we also ...

As AMC Theatres reports a strong box office quarter and reiterates its plan to help claw its way out of debt, its top executive also has a message for moviegoers and studios: we’ve heard your feedback ...

Overall revenues jumped 35 percent to $1.4 billion as the mega exhibitor looks to get out of the debt hole brought on by the ...

AMC Theatres is making a major change that will allow customers more options for acquiring movie tickets. ClassPass is a subscription service that offers discounted fitness classes that can be ...

Last month AMC theaters added a disclaimer to its website, telling patrons the movie would start ‘25-30 minutes after ...

Discover AMC Entertainment's Q2 2025 surge: 25.6% attendance growth, $1.4B revenue, record per-patron metrics & debt restructuring.

AMC CEO Adam Aron on this afternoon’s Q2 earnings call verified what we first reported: The No. 1 circuit has plans to cut down its preshow. Last month, in a deal with National CineMedia, AMC added ...

Overview Memecoins like Dogecoin and BONK are moving from internet jokes to serious corporate treasury assets.New accounting ...

Industry backflips have become the order of the day, with many wondering aloud why it took "public backlash" before it was acknowledged that endless ads do not a happy audience make. This current ...