Web analytics collects, measures, analyses, and reports web data to understand website traffic and visitor behaviour. It gives insight into how visitors interact with a website or app and helps ...

A cybersecurity incident at analytics provider Mixpanel announced just hours before the U.S. Thanksgiving holiday weekend could set a new standard for how not to announce a data breach. To recap: In a ...

Following the Android version in June, the Google Account page on the web has been redesigned and simplified with Material 3 Expressive elements. The background of myaccount.google.com changes from ...

This repo contains the source code for running a local MCP server that interacts with APIs for Google Analytics. Join the discussion and ask questions in the 🤖-analytics-mcp channel on Discord.

OpenAI said Tuesday it is launching an artificial intelligence-powered website browser, heightening the company's competition with Google, the Alphabet-owned unit that has long dominated online search ...

OpenAI said Tuesday it is introducing its own web browser, Atlas, putting the ChatGPT maker in direct competition with Google as more internet users rely on artificial intelligence to answer their ...

Adobe is warning its Analytics customers that an ingestion bug caused data from some organizations to appear in the analytics instances of others for approximately one day. Adobe disclosed the issue ...

Event-based tracking. Event-based tracking with Google Analytics 4 reveals user behavior across websites and apps, providing better insights into customer journeys. Conversion and engagement. Key ...

In today's data-driven world, businesses depend on the ability to transform raw data into meaningful insights. Business analytics is the process that enables organizations to make informed decisions, ...