A new entrant, the iPhone 17 Air, is also rumoured to arrive as Apple’s slimmest smartphone yet, inspired by the company’s lightweight MacBook Air and iPad Air line. The Air is expected to feature a single camera, Apple’s latest in-house modem, and an ultra-slim 2,800mAh battery design.

Kuo predicted that instead of the base model, Apple will introduce the iPhone 18 Air, iPhone 18 Pro, and iPhone 18 Pro Max, alongside the long-rumored foldable iPhone. However, analyst Jeff Pu of GF Securities has indicated that the foldable device’s mass production may only begin in late 2026, making a September debut unlikely.

The latest leak suggests the iPhone 17 Pro's telephoto camera will see a major upgrade, offering up to 8x optical zoom.

Alleged images of the iPhone 17 Pro Max's internal design have surfaced, offering a potential look inside the device before it is announced

Apple may shake up its iPhone release cycle by skipping the standard iPhone 18 launch in 2026. Instead, the model is expected to arrive in early 2027, likely alongside Apple's first foldable iPhone, marking a major shift from the company's traditional annual schedule.

We're likely less than a month away from when new iPhones will be announced, so what does that mean for getting them into people's hands?

Tech media outlets seem to agree on Sept. 9 for the 2025 reveal date. The iPhone 16 and iPhone 16 Plus models are available in five bold colors: black, white, pink, teal and ultramarine. The iPhone 17 series could be coming in early September.

Foxconn has officially started producing the iPhone 17 at its massive Bengaluru facility, marking a major milestone for Apple’s India strategy.