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Nike, Adidas and Tennessee
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After a decade with Nike, Tennessee is preparing to return to its former apparel partner. The school agreed to a lucrative 10 ...
Tennessee football will switch from Nike back to Adidas in 2026, marking its first apparel change in over a decade.
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Tennessee's groundbreaking Adidas deal a game-changer for college sports in NIL era
Expect these types of deals to become the norm, too, as universities seek every competitive advantage against one another.
Nike has once again partnered with the NCAA to create the "Nike Zoom Pegasus 41 Collection," featuring many of the top programs in the country.
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