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The campaign's pun about Sweeney having "great genes" as well as "great jeans" swiftly drew backlash on social media.
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Ad Age and Pereira O’Dell Chief Growth Officer Mona Munayyer Gonzalez are launching “Ask Mona,” a monthly social video series ...
Young strategists become sharper thinkers by learning to interpret ambiguity in client briefs and bring clarity to teams.
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Subscribe and get unlimited access to Ad Age’s award-winning industry coverage for $20 $10 your first month.
Greg Knipp, the longtime CEO of Omnicom-owned multicultural agency Dieste, has died. Knipp, 57, died suddenly in his sleep, ...
Labubu’s global rise shows that brands grow by confronting cultural tension, not by chasing trends or polished perfection.
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The Phillies slugger summons flocks—and fans—in ads from The Rec League promoting the brands’ rekindled partnership.
Colle McVoy’s in-house design team crafted the visual identity to be felt, not just seen, at every touchpoint.
Influencer ad disclosure is taking a backseat as brands feel pressure to drive performance, but new watchdogs are emerging.