As social beings, humans have always leaned on tradition and prevailing norms. In yesteryears, following the crowd played a ...

Royal Enfield witnessed a robust 13% surge in total sales for October, reaching 124,951 units, driven by a strong 15% increase in domestic sales. Despite a slight dip in exports, the company ...

A marketing professional recounts their immersive experience at Dinner by Heston in Dubai, viewing it as a live case study in sensory marketing. The author details how Heston Blumenthal masterfully ...

Toyota plans to launch 15 new and refreshed models in India by 2030, aiming to boost its market share to 10% from 8%. This ...

Amazon's cloud revenue surged at its fastest pace in nearly three years, driven by robust AI demand, leading to a forecast of ...

President Trump and China's Xi Jinping met to ease trade tensions, but no TikTok ownership deal was reached. China stated it ...

Netcore Cloud, in association with Google Cloud, launches the world’s first Agentic Marketing Stack to help brands “never pay ...

Kult, a beauty-tech platform, has appointed Adyasha Roy Tomar as its new head of creative and brand communication. Tomar ...

Swiggy's net loss widened to Rs 1,092 crore in the second quarter. Revenue rose to Rs 5,561 crore. The company plans to raise ...

Jensen Huang, the CEO of Nvidia, made headlines during his recent trip to Seoul. A casual dinner at Kkanbu Chicken with ...

Mobavenue has appointed Ben John, VP Engineering, Microsoft AI, to its Advisory Board. In an interview with ETBrandEquity, ...

Roblox raised its annual bookings forecast for the third time this year, driven by strong in-game spending on viral titles ...