A high-performance, powerful, and privacy-first alliance: Built on the combined strength of First-id’s deterministic ...

Adopting trusted third-party data from AudienceProject enables Azerion to tackle the widely recognised industry issue of ...

In today’s Digest, we cover ChatGPT’s expansion with new shopping features and a partnership, IAB’s digital video projection, ...

LoopMe, the global leader in brand performance, today (April 29th, 2025) announced it has partnered with Microsoft ...

The “sweet spot,” therefore, is a model where DSPs and SSPs “continue to be distinct platforms but are closely synced with ...

Yahoo CAPI allows advertisers to send conversion events directly to Yahoo DSP in real-time through a centralised and ...