Although matcha's global market size is significantly smaller than coffee, its impressive growth rate, social media appeal ...

From traditional tea ceremonies to viral TikToks, the rising popularity of matcha is driving a global shortage, leaving ...

Matcha isn’t just a trendy green swirl in your latte anymore—it’s now a global craving with consequences. In fact, demand for ...

The third time I tried to visit Project Matcha, a café that opened in May on NE Couch Street, I decided to brave the line.

The powdered Japanese green tea is increasingly hard to find. Experts say its popularity on the internet is straining Japan’s ...

Like most flavored lattes, this beverage relies on an infused syrup to deliver its namesake flavor profile. However, the ...

It is anticipated that the US tariffs on Japanese products might add to the lack of accessibility of matcha, as well. This ...

Queues have been gathering at a Belfast café after it launched a new matcha in a can sensation. Stacked, which first opened ...

True matcha — capital-M Matcha — is a highly concentrated, antioxidant-rich green tea made through a labor-intensive process of shading, harvesting, and grinding. It’s so specialized that real matcha ...

There is always tea being spilled on TikTok, but this time it’s actually about tea. On March 11, Poda, a matcha paste, officially launched on Kickstarter, and its founder Mujtaba Waseem posted a ...

How To Make The Matcha Martini From TikTok You’ll need: 1/2 cup sugar 1 cup water 1 tbsp matcha powder (sweetened if preferred) 1/2 cup vodka (or tequila blanco) 1/4 cup heavy cream or dairy ...