Nov 16, 2018 · Kids can virtually play with 20 of Walmart’s top holiday toys in a whimsical, colorful space and share their favorites on a digital wish list. The experience is produced through an exclusive …

May 7, 2024 · “The Walmart Toy Lab creates a fresh reintroduction of toy catalogs reinvented for the digital age as an interactive playground.” Much like flipping through a print catalog in the pre-Internet …

Welcome to the Walmart Toy Lab, the most epic virtual toy store around. Here kids become toy testers, and tell Chief Fun Officer Ms. Bartlesby which toys are the most fun via a Toy Report that they can …

Aug 31, 2024 · How does Walmart’s digital toy lab compare against virtual and augmented offerings from key retail rivals? I break down top brick-and-mortar players using immersive tech to enhance …

The Walmart Toy Lab is an epic interactive video that let kids explore a Wonka-esque Walmart factory where all the year’s coolest toys can be tested for fun-ness. With a nearly endless amount of choice, …

The site is a hub for individual interactive toy demos that are also automatically modified for use on Walmart product pages to help parents make more informed purchase decisions.

This is The Walmart Toy Lab, an interactive film built on the Eko platform created for the holiday season. It’s where kids, the people who know toys best, can virtually play with Walmart’s top 20 holiday toys, …

www.walmarttoylab.com

Nov 16, 2018 · Kids can virtually play with 20 of Walmart’s top holiday toys in a whimsical, colorful space and share their favorites on a digital wish list. The experience is produced through an exclusive …

Sep 11, 2025 · In addition to the WonderLab, the retailer teamed up with kid-focused media platform Eko in 2020 to launch the Walmart Toy Lab, a dedicated video hub where popular child influencers …