The Evolution of the Nike Logo: From Swoosh to Iconic Emblem
2:16
YouTubeStory of Logo
The Evolution of the Nike Logo: From Swoosh to Iconic Emblem
In this video, we take a look at the fascinating history of one of the most recognizable logos in the world: the Nike swoosh. We'll explore the humble beginnings of the company and how its founder, Phil Knight, worked with a graphic design student to create the first iteration of the Nike logo. From there, we'll follow the evolution of the logo ...
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The story behind the Nike Swoosh
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The story behind the Nike Swoosh
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Swoosh History
34K views · 376 reactions | Ever wondered where Nike’s iconic Swoosh logo comes from? Find out now: | Highsnobiety | Facebook
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FacebookHighsnobiety
34.1K views3 weeks ago
In 1971, design student Carolyn Davidson created the now-iconic Nike “Swoosh” logo for just $35. Hired by Phil Knight while at Portland State University, Davidson’s design symbolized motion and referenced Nike—the Greek goddess of victory. Though unsure of it at first, the logo became a global symbol of athletic excellence. Years later, Nike thanked her with company stock, which grew to be worth a fortune, cementing her place in branding history. | History In Pictures
1:14
In 1971, design student Carolyn Davidson created the now-iconic Nike “Swoosh” logo for just $35. Hired by Phil Knight while at Portland State University, Davidson’s design symbolized motion and referenced Nike—the Greek goddess of victory. Though unsure of it at first, the logo became a global symbol of athletic excellence. Years later, Nike thanked her with company stock, which grew to be worth a fortune, cementing her place in branding history. | History In Pictures
FacebookHistory In Pictures
282.6K views3 months ago
Never Done Leaving a Mark: Swoosh
Never Done Leaving a Mark: Swoosh
nike.com
2 days ago